Overview:
A business operations and technical support platform for Holiday Brands, focused on streamlining holiday park bookings, CRM operations, customer communication, and AI-powered call support.
Contribution:
Managed Marketpa CRM administration, end-to-end booking workflows, and onboarding for new holiday parks. Maintained the integrated Voice AI system, resolved booking and call-flow issues, and developed custom scripts, automations, and workflow enhancements to support evolving operational requirements.
Impact:
Improved booking reliability, reduced operational friction, and enabled scalable onboarding and support across multiple holiday park locations. Ongoing monitoring and automation strengthened customer service efficiency while helping deliver a smoother booking experience.
